In fiscal year 2011, Nissan's global sales reached a record-high of 4.845 million units as demand for its vehicles outperformed the total auto industry. Unit sales of Nissan vehicles rose 15.8 percent from last year’s 4.185 million units, while total industry volumes increased 4.2 percent from 72.6 million units in fiscal 2010 to 75.7 million. Nissan’s share of the global market rose 0.6 points to 6.4 percent, according to a company statement.
Carlos Ghosn, Nissan President and Chief Executive Officer, Nissan said: “Nissan has delivered robust operating profits and record sales amid growing demand for our models, brands and technologies around the world. It is an even more encouraging performance given the headwinds created by natural disasters, an over-valued Yen and uncertain global economic conditions".
Nissan recovered quickly from a series of challenges, notably the Great East Japan earthquake of March 2011, to maintain its product launch schedule and market expansion strategy. The company released five new models globally in fiscal 2011: the Tiida in China, the Lafesta Highway Star in Japan, front-drive and rear-drive versions of the NV400 commercial van in Europe and the Infiniti JX in the United States. In the period, additional milestones were achieved such as the Nissan LEAF becoming the world’s most successful electric vehicle and the extension of partnerships with other automakers including Daimler and Mitsubishi.
In global markets, the company reported significant growth. Unit sales in China, Nissan's largest single market worldwide, rose 21.9 percent to 1,247,000 vehicles. In the United States, sales were up 11.8 percent to 1,080,000 units. Across Europe including Russia, sales were 713,000 units, up 17.5 percent. In Japan, sales increased by 9.2 percent to 655,000 units. Other markets totalled 826,000 units, up 16.4 percent.
'We have begun to deliver on the comprehensive Nissan Power 88 plan that we unveiled last year,' Ghosn said and added: 'Our financial performance, product launches and market penetration over the past 12 months demonstrate our progress towards sustainable operating margins of eight percent and eight percent global market share'.
The global sales forecast for fiscal year 2012 is 5.35 million units, an increase of 10.4 percent and another record year. Nissan will launch ten all-new products globally including the Altima, Pathfinder, Sylphy-Sentra, NV350 Caravan and a long wheelbase version of the Infiniti M hybrid sedan.
On May 11, 2012, Nissan filed the following forecast with the Tokyo Stock Exchange, based on foreign exchange rates of 82 yen/dollar and 105 yen/euro, for the fiscal year ending March 31, 2013:
Net revenues of 10.3 trillion yen ($ 125.61 billion, euro 98.10 billion); operating profit of 700 billion yen ($ 8.54 billion, euro 6.67 billion); ordinary profit of 680 billion yen ($ 8.29 billion, euro 6.48 billion) and net income of 400 billion yen ($ 4.88 billion, euro 3.81 billion).